Welcome to our brand new Social Media Marketing Blog, this blog will be run by Joe Williams and Kevin Gibbons and will feature regular posts about the latest social media website news, whilst providing all recent stories from the most popular social media blogs.
What is Social Media Marketing?
Social Media Marketing is a very effective method of promoting a website (or brand) via the use of very popular web 2.0, user generated content websites such as Digg, del.icio.us, reddit. If a submitted story is successful this can send thousands of visitors to a website in a short space of time, potentially leading to numerous incoming links being added to the content. This method of promoting content via social media sites is commonly referred to as linkbait.
Digg, del.icio.us and Reddit are probably the most popular three sites for linkbaiters, mainly because of the large return of links achieved from a popular story, but there are several more effective methods of marketing via social media websites. StumbleUpon, Netscape, MySpace, MyBlogLog and Squidoo are good examples of websites where people within the SEO industry like to generate a buzz around a piece of content, website or blog . These sites are all different in their own ways but can also be used to help build links to a website and increase the amount of eyeballs on a page, SEOmoz recently wrote a great post covering the social media marketing tactics used to market your brand.
We have setup a Google Custom Search Engine with an intial draft of blogs who regularly write great content about social media, we’re currently tweaking this but will share the list of sites selected in the very near future.
We plan to cover all major social media marketing/optimisation news here, but if you are looking for some of the news from over the last year or so I’d recommend reading through a selection of the articles from these linkbait and social media optimisation lists.
Blogs used with significant SMM theme (no filtering of posts)
Blogs used with partially SMM theme (filtered by post category)
- Stunt Dubl
- Social Media
- Gray Wolf
- Copyblogger
- Cornwall SEO
- Social Media Optimization
- SMO Mashup
- SMogger
- Emergence Media
It was felt that although Mashable was relevant to the blog and required no filtering, it is too dominant due to the volume of posts. As this blog is still only a wee size, we felt it best to wait until it grows in the amount of blogs we include – and when it is a bit bigger Mashable will no doubt be a great contribute that isn’t too strongly diluted.
Great SEO/SMM blogs we’d like to add to the list
There were quite a few blogs that have great content about SMM, although the blog theme was not dedicated to Social Media – these included Marketing Pilgrim, SEOmoz & Top Rank Blog. Unfortunately, we were unable to filter the blog categories by Social Media related posts – this maybe because they are custom built.
We would love to find to a way to include these blogs and others. This is something we will look into and add more blogs to the list every so often. See how the aggregated SMM feed has been put together or see behind the scenes of the Yahoo Pipe.
4 responses so far ↓
1 Lee Odden // May 1, 2007 at 1:20 pm
Hi Joe and Kevin, congrats on the launch of your new blog. BTW, you can filter out social media posts on Online Marketing (Top Rank Blog) with the categories option: Social Media
Cheers!
2 Keiron // May 1, 2007 at 1:56 pm
Hi Joe and Kevin,
Sounds interesting - I’ve only recently taken on board some of these communities and am interested in the benefits of them (aside from relieving boredom!).
Good Luck!
3 joe // May 1, 2007 at 8:44 pm
Hi Guys
Lee,
Pipes seems to have some teething problems filtering a few blogs by category at the moment - I have tried by ’social’ and ’social media’ - but with no joy… hopefully I can work out why soon!
Keiron,
hope it is all working out good for you!
Joe
4 mblair // May 3, 2007 at 6:23 am
Great new blog and a sharp use of Cutline! I’ve been maintaining a Google CSE for social media on SMOblog as well and will add your blog in on the next import.
Leave a Comment